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From Likes to Buys: Unpacking the Psychology Behind Social Commerce with Kobe

By 25 4 月, 2024No Comments

BeLive is partnering up with Kobe, the leading Southeast Asian influencer marketing agency to discuss and dissect the various factors influencing the journey from a simple online engagement to a completed purchase. With expertise that comes from access to over 14 million creators globally, Evangeline Leong, CEO & Founder of Kobe, will chat with BeLive CEO Kenneth Tan to talk all things influencer commerce.

Are you ready to decode the intricate mechanics of social commerce? Curious about the wizardry that turns casual likes into actual purchases? Well, mark your calendars because BeLive is hosting an exclusive in-person event that promises to demystify the art of online shopping.

Psychology, Social Commerce, and Influencer Wizardry with Kobe

From Likes to Buys: Unpacking the Psychology Behind Social Commerce with Kobe1. Insights galore

With a specialization in creative ideation and results-driven campaigns through proprietary influencer data and patented management system, Kobe Global Technologies has built a vast library of insights on what works and doesn’t work when it comes to influencer marketing and social commerce.

The agency’s excellence is underscored by its consecutive Gold Awards for Influencer Agency of the Year since 2020, highlighting its success in delivering impactful marketing strategies and solidifying its reputation in the industry.

2. Decoding influencer sorcery

Influencers are the modern-day trend creators of the digital world. They weave their spells across social media and e-commerce platforms, shaping trends and driving sales for online and offline brands. But what’s their secret formula? Join us as we lift the veil on influencer marketing. From micro-influencers to A-list celebrities, we’ll explore their strategies, techniques, and impact. Prepare to be enlightened!

3. The allure of deals

Ah, online deals—the irresistible hooks of e-commerce. How do you get viewers to click that button? What triggers that “Add to Cart” reflex? Our experts will dissect the psychology behind discounts, flash sales, and limited-time offers. Spoiler alert: It’s not just about the price tag; it’s about urgency and FOMO (Fear of Missing Out). Get ready to rethink your outreach game by standing out in a crowd that sees thousands of new entrants every year.

🎟️ Reserve Your Spot Now!

Don’t miss out on this enlightening session where leaders from BeLive and Kobe dive deeper into the psychology of social commerce and how it is shaping the buyer patterns for the future. Whether you’re a seasoned marketer, an e-commerce enthusiast, or just plain curious, our event promises fresh perspectives and actionable takeaways.

RSVP today and secure your seat at the table.

The event is by invitation only, limited to 20 participants. Once your attendance is confirmed, you will receive a confirmation email for your attendance.

Save my seat!

See you there, savvy shoppers and marketing maestros!