The South Korean multinational electronics corporation will be the world’s largest manufacturer of mobile phones from 2011 to 2021. Ranking the world’s second-largest technology company by revenue as of 2019, the company has assembly plants and sales networks in 74 countries and employs around 290,000 worldwide. With phenomenal geographic coverage, Samsung has a respected presence in many of the world’s major markets. Striving to reinvent the future constantly, Samsung discovers technologies to help people worldwide lead happier, healthier lives.
South Korean multinational electronics giant Samsung is known for excellence and innovation. In addition to manufacturing electronic components for major clients like Apple, Sony, and Nokia, Samsung also offers industry-leading consumer electronics such as smartphones, tablets, and televisions. As the company continually releases new products, part of their ongoing work is in training their sales representatives and resellers on new additions and updates to its product line.
A QUICK SNAPSHOT
COST SAVINGS
50
ENGAGEMENT
95
TIME SAVINGS
75
KEY OBJECTIVES
As Samsung continues to increase its global reach, this type of training has become a challenge. Fortunately, with the help of BeLive, it has become an opportunity for Samsung to reinvent the training process. The new approach is not only more cost-effective, but it has also increased engagement among resellers leading to a better overall customer experience.
THE SOLUTION
BeLive was able to help meet Samsung’s needs for a robust, secure platform, which ultimately offered a training experience even more engaging than the previous in-person training program. This process started with us giving Samsung a fully private, encrypted platform that is only accessible to employees. This was critical since training programs like these often contain information not intended for the general public. With secure login and industry-standard encryption, Samsung could ensure that any sensitive information would remain in trusted hands.
Working with BeLive, Samsung has been able to do more than save time and money on training. They have also seen massive increases in engagement rates for training participants. In addition, they have shortened the total amount of time required for training on new product rollouts. Whereas completing a training program in all reseller markets used to take one to two months, it can now be completed in as little as two weeks.