“Vivo’s Live Commerce Soars with High Engagement and Rapid Growth”

Vivo Mobile is a global technology company committed to creating innovative and stylish smartphones and smart devices. Known for its cutting-edge mobile technology, high-quality cameras, and sleek designs, Vivo consistently pushes the boundaries of mobile innovation. With a focus on user experience,

Vivo integrates advanced features like AI, 5G connectivity, and seamless software optimization, making its smartphones a favorite among tech enthusiasts and consumers worldwide.

A QUICK SNAPSHOT

VIEWERSHIP

71

Peak Live Viewers

ENGAGEMENT

75

Peak engagement

BUYER INTENT

95

of live viewers click and view at least one product

KEY OBJECTIVES

Vivo has launched its first-ever live commerce initiative, becoming a leader in interactive online shopping in the mobile industry. Powered by BeLive’s software-as-a-service solution, LORA, Vivo seamlessly integrated live commerce capabilities into their platform, allowing customers to experience real-time product showcases, interactive chats, and exciting giveaways.

Through Vivo’s live commerce show, customers can engage with celebrity hosts and influencers who demonstrate the latest Vivo products, answer audience questions in real-time, and run interactive games and giveaways, all designed to enhance the shopping experience and build a deeper connection with their audience.

THE SOLUTION

Vivo Mobile has embraced the future of shopping by launching its first live commerce experience, setting a new standard in the mobile industry. Using BeLive’s software-as-a-service solution, LORA, Vivo introduced live commerce features on their platform, providing an engaging and interactive shopping experience for their customers.

Vivo’s live commerce show offers viewers the opportunity to chat in real-time, explore the latest products, and participate in interactive games and exclusive giveaways. Hosted by popular celebrities and influencers, the weekly livestreams showcase Vivo’s cutting-edge smartphones and accessories, while directly engaging with the audience and delivering a dynamic, personalized shopping experience through custom-built interactive features.

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